7 granted U.S. patents

A user interface (UI) that performs 2 actions at the same time – e.g. (a) a typical action such as “go back”, and (b) generating information (e.g., feedback) related to why the other action was taken (e.g., a displayed product was not suitable).

Use of the UI and generated feedback to filter an information screen such as a webpage.

Use of AI to perform various functions, e.g., related to filtering.